Create content
Build Your Brand With Content That Converts
Find your niche, develop your personas, and create a content system
to reach your audience wherever they hang out.
About me
Let's work
together!
My name is Tyler. Husband of one, father of two, and a human cyborg.
With over 10 years of experience as a content marketer, I can help your business grow online from SEO to podcasts, video, and social media.
Your story
Uncover your strategic narrative
Your unique point of view helps you stand up for your brand and stand out from the competition.It all starts with:Your brand story
Your positioning and messaging
Your ideal customer profile
External sources
Communicate with customers.Compare the competition
Your customers overcame objections. Your solutions solve their pains. Let’s talk to them and create content for your prospects.We’ll also do an audit of your existing content and conduct an analysis of your competitors to take advantage of the gaps.
Hang with your customers
Create content that connects with your audience
Articles, podcasts, videos, social, sales enablement—you need consistent content on all channels to be where your buyer personas hang out. We look at the data as you increase your reach to find what resonates.
mini portfolio
Some samples of work
Product-led, customer-led, thought leadership content from articles to podcasts and videos
Content Operations - a long form guide with tools, processes and teams to create content operations at your organization
Superside insourcing vs. outsourcing - thought leadership for Creative Directors to look at outsourcing as a solution
Ratehub Real Money Talk podcast - I launched, produced and hosted this brand awareness show
Descript 100+ ChatGPT prompts for Content Creators - Trending content to attract the ICP
Forbes Best Aeroplan Credit Cards - SEO article made to rank on Google
Superside content summit - Content strategy vs. plan - I spoke at Superside's content marketing summit
How Superside Uses Superside - Product-led content to land and expand within the org through use cases
60-second sales-enablement, made-for-social case study - turned long form case study
Today's Parent Personal writing - In 2016, I overcame health challenges through resilience and dedication to family
Thank you
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